Yesterday I talked about the challenges of having video on your blog and today I decided to change it up and talk about the advantages of having video posts. As with most things that you do, there will always be pros and cons. The idea of video blogging has been around for a while but with camcorders and webcams becoming more affordable and providing good quality of video, they have become the commonplace. So lets discuss why they have become so popular:

1 – Video Is More Visual - Well the simple fact of the matter is that video is more visually appealing. It can show a reader whats happening instead of having them visualize something by reading a post in text format.

2 – Helps You Network/Connect Better - It really helps to see the person behind the blog. It gives readers a face and a voice to recognize compared to just writing style. The idea of having video can eventually help you connect better to your readers if they are able to see you and how you speak, act, etc.

3 – Helps Get Your Point Across Faster - Its true! Video Posts that are 3-5 minutes long usually get your point across faster than a post thats a page long. Its the idea that people would rather watch and listen to something than read it for themselves.

4 – Keep Readers Longer – Video posts also keep readers on your page for longer than usual. As you saw in point #3, Video posts help you get your point across faster but usually when you have a post in text format, people read some and skim some and disregard the rest. With a video post they tend to watch all of it and therefore they stay on your page longer. The longer the stay, the better it is for you.

5 – People Tend To Remember Better – Isn’t it true that when you hear something its easier for you to remember it? Ex. If you were listening to a song theres a higher probability of you remembering some of the words rather than reading the lyrics directly. The point is that when you hear someone talk, rather than reading something, you tend to remember it better.

So although I’d like to say that this concludes the Video Post mania, it really doesn’t because I have a short post that I’ll write before my big post for the day with examples of good and bad lighting in a video. It should be interesting so look for that. Well, I hope you guys enjoyed this post and let me know if you prefer video posts or not. Thanks for stopping by!